Good morning, La Crosse.

La Crosse firefighters put out a house fire on Market Street Tuesday—rescuing pets and limiting damage to the second story—while the Red Cross assisted the family as officials are investigating the cause.

On Sunday, September 7, a Cadott man was arrested for a fourth offense OWI after two cars crashed at 250th Street — County Road O in Chippewa County, where the 47-year-old driver showed signs of impairment while a child was in his car and another passenger had minor injuries.

Local organizers are preparing for the Hmong Cultural Celebration — beginning on September 20th — to share traditions and art with community members.

The event will offer opportunities to experience traditional music and dance while celebrating Hmong heritage.

UWL welcomed its largest freshman class in history this fall as 2,385 new students enrolled—beating last year’s total by 60 students.

Overall enrollment rose to 10,627 students—reflecting strong interest from local and national applicants.

La Crosse Center has signed a three-year deal with the Wisconsin Interscholastic Athletic Association to host the state team wrestling tournament.

The event will bring thousands of visitors — boosting hotels, restaurants, and shops with more than $1 million in projected economic impact.

UWL Football has started its season as Coach Janus and Lucas host Eagle Watch to share the team's work and excitement for the new season.

The Eagles will travel to Pittsburgh to play Carnegie Mellon University—giving fans an inside look at their season opener plans.

Whose Live Anyway?

7:30-9 p.m. — Viterbo University Fine Arts Center — Tickets required — Enjoy a night of laughs with world-renowned improv artists performing comedic acrobatics.

Coulee Rock Club Rock Swap

9:00 a.m. - 3:00 p.m. — Onalaska Omni Center — Free entry — Explore a vibrant rock swap with the whole family.

Wisconsin-La Crosse vs. Wayne State Warriors Football

1-5 p.m. — Veterans Memorial Field Sports Complex — Tickets required — Enjoy an intense college football matchup between the Eagles and the Warriors.

40th Anniversary Celebration

4:30-7:00 p.m. — Franciscan Spirituality Center — Free entry — Celebrate four decades of community service and spirituality at this joyous anniversary event.

64th Oktoberfest USA

12:00 AM – 11:59 PM — Oktoberfest Grounds — Admission varies — Celebrate the longest-running Oktoberfest in the Midwest with parades, local food, and live music.

Herb Mocktail Happy Hour

4-5 p.m. — Art House La Crosse — $45 — Explore herbal flavors while crafting seasonal mocktails using fresh ingredients.

Oktoberfest Race Weekend - Day 1

3 PM — La Crosse Fairgrounds Speedway — Access included with subscription — Experience an exciting day of racing events featuring multiple tours and series.

TLW Fall Convention & Trade Show

9 a.m. - 6 p.m. — La Crosse Center — Check Official Website — A gathering for industry professionals featuring keynote speakers and an expansive trade show floor.

6th Annual Drive the Road to Recovery

Join us for an unforgettable evening of inspiring stories, delicious food, and performance by the ATCWW choir. Every dollar we raise goes directly to the care of women who are struggling with addiction. We hope to see you there!

Lend Me a Tenor

7:30 p.m. – 2:00 p.m. — La Crosse Community Theatre — Check event page for pricing — Experience a madcap comedy featuring mistaken identities and operatic chaos.